Machines do.
Identify repeatable work AI can assist and choose one useful workflow to test. Establish a baseline so your team can tell whether the change helped.
Frontline AI Leadership · Keynotes by Jon Harmeling
Jon Harmeling helps managers put AI to work, keep ownership of decisions, and build a plan to reinvest the capacity in people.
For hospitality, retail, restaurant, and franchise audiences.
Chick-fil-A Operator · Army veteran · Former West Point systems engineering instructor
A two-minute highlight reel from Jon's significance and leadership talk, showing his storytelling, humor, and connection with an audience.
What your audience takes away
Machines do. Managers decide. Leaders develop. Three responsibilities that give your team a clear starting point.
Identify repeatable work AI can assist and choose one useful workflow to test. Establish a baseline so your team can tell whether the change helped.
Name the decisions people must retain. Set boundaries, verify AI output, and keep an accountable manager responsible for the result.
Build a plan to invest recovered capacity in coaching, recognition, and employee development. Check whether that investment creates stronger human capability.
Frontline AI in practice
After an AI-assisted Google Ads review and campaign changes, Jon's restaurant recorded a lower advertising cost per modeled store visit. The case shows the decisions, the numbers, and what the comparison can tell us.
Read the operating case57% lower
Cost per Google-modeled store visit
$11.11
May 11–31, 2026
$4.78
August 1–31, 2026
Same nonbrand campaign; unequal periods. Google Ads data retrieved September 6, 2026. An observed efficiency improvement, with no claim that AI alone caused it.
Built around your audience
Jon's firsthand operating experience comes from running a restaurant. During the preparation call, you select applications relevant to your audience's industry, AI experience, and leadership priorities. The examples below describe potential session applications.
Hotel, restaurant, and guest-service leaders balance shift coordination, service recovery, and the development of people who spend their days with customers. The keynote helps them choose where AI can support that work and where personal attention matters most.
Leave with one workflow to evaluate and a plan for using recovered time to coach the people delivering the guest experience.
Store managers and district leaders need useful information across locations while staying close to associates and customers. The keynote connects AI adoption to daily management habits and the development of the next store leader.
Leave with a repeatable-work candidate, a named decision owner, and a practical employee-development action.
Franchise systems need consistent execution while operators respond to local conditions. Jon draws on firsthand restaurant experience to help leaders evaluate useful workflows without losing accountability for the people and decisions in each unit.
Leave with a focused experiment that respects local judgment and makes its results visible.
Why Jon
Jon Harmeling is a Chick-fil-A Operator, Army veteran, West Point graduate, and former West Point systems engineering instructor. He applies AI in his own business and brings the decisions, lessons, and limits of that experience to the stage.
AI creates capacity. Leadership determines what that capacity becomes.
The session is designed for leaders responsible for frontline teams, including audiences with little experience using AI. It focuses on choosing useful work, retaining human judgment, and planning employee development. Technical implementation training calls for a different session scope.
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